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Tuesday, February 21, 2017

How to Overcome Content Marketing Competition 101

You can take this piece of wisdom to the bank, people: the economy of "audience attention" will NEVER grow. We're past that point. We've been past that point for years. Nay, decades. Ever since the first commercial was broadcast on television, we've been on the road paved with inundation, audiences flooded with mounds of content to consume in droves without any end in sight. It's overwhelming -- and, yet, people seem to consume it all regardless.

This Undoubtedly Means the Need for Something NEW to Read Will Be Long Gone

You might think you have a completely undiscovered niche in business. You're wrong. You might even have the top-notch, trending knowledge -- it doesn't matter. 9 times out of 10, someone else out there has already blogged about what you're writing about, or want to write about. That means your work will compete with that other person head-to-head. There are no new "content territories" to discover here. It's now a battle of grabbing someone else's attention from someone else's readership.

That's how you, as a business -- with content marketing -- will succeed.

The question is how in the heck do you do that?? How do you create the kind of content that'll grab the audience's attention when they've already read about the same stuff over and over again? It's almost like a losing battle.

The answer is simple (easier said than done). SIMPLY CREATE BETTER CONTENT THAN EVERYONE ELSE. Clear as crystal.

Moreover, distribution is your secret weapon. Just ask Kellogg's and Donald Trump.... So what if some writer wrote something waaaaay better than you: if you have multiple channels and networks to share your work on, chances are pretty good you'll have more of a readership than your competition anyway. So republish, syndicate, repurpose. Promote. Strive for excellence.

You Won't Hit the Mark Every Time.... But the Key Is to Always Strive for the Best


Quantity and quality meet in the best wrestling tag team ever, and you have to harness them to win the world title. Simple as that. It's not an easy job to pin the competition, one, two, three.... But rest assured: PDR Digital Content can get you the pin -- and the win -- without a problem. All you need to do is CONTACT US FOR THAT FREE CONSULTATION.

Did we mention we like pro wrestling? Can you smell what the WORD is COOKING?

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